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Why Real Estate SEO Is Different From Standard SEO

When it comes to real estate SEO, you might as well take everything that you’ve read about in those basic SEO guides and toss them right out the window. Real estate SEO is a horse of a different color for many reasons, but for one in particular: whereas other websites can be optimized to bring in leads one time and then convert them into long-term clients, real estate SEO has to work over and over again, constantly bringing in new leads and converting them into new clients. Why?

Using Technological Tools To Market Properties

In today’s information age, property agents need to find and use technology tools to sell a property. Gone are the days where agents just need to place ads in newspapers to snag a potential buyer. As property owners get more internet savvy, more of them will be inclined to sell or rent on their own, without the need for property agents. As the industry moves into the technological age, agents with the knowhow have a huge advantage over those who are still using traditional methods of marketing.

6 Design Principles To Build Your Sign Around

Every sign has a goal. Real estate for sale signs, open house signs, custom yard signs, banners, truck door magnetic signs-they all have goals. The goal may not always be what’s achieved, but the sign has a goal. How can you guarantee your sign achieves the right goal?

7 Real Estate Marketing Tools You Should Be Using Right Now

Aside from the well-known bandit signs and billboard signs, there are many other traditional real estate marketing tools that are still working for many professionals in the industry. While online real estate marketing is still raking in most of the real estate sales and leads, it’s foolish to ignore other avenues that are still generating clients and revenue for some of the most prolific real estate agents and companies in the world.

What You Can Lose When You Don’t Properly Advertise Your House For Sale

In the very competitive home seller’s market, advertising matters a lot. If not for the ads, you probably won’t be able to buy your current house. Your neighbors won’t be in the same community as you if not for the signage, print ad, or even online or social media that they have seen.

How to Take the Best Real Estate Photos

When a potential buyer is looking to purchase a property, he or she is normally presented with hundreds or thousands of opportunities. Making sure that your property sticks out with excellent photos can make the difference between not being able to sell or selling your property for top dollar within a matter of weeks.

How to Use Instagram to Market a Real Estate Listing

Although Instagram is a powerful marketing tool for real estate agents, those who are unfamiliar with the app may be at a loss as to how to get started. This step by step guide gives you ideas for posts you can create during an open house.

The Multiple Benefits of Advertising Rental Properties Online

Rental property owners aim to have their properties occupied within the shortest time possible after vacancy is announced. While there are many channels to advertise the vacancy such as print media, a big difference lies when online advertisement is made. Here are its multiple benefits.

10 Ways to Generate Real Estate Leads

Generating real estate leads can be quite the task. The article helps you do exactly that by giving you pointers on how to go about getting quality leads.

How To Create Real Estate Agent Leads

As we have discussed before the business real estate agents are in is the lead generation business. Yes we are here to help buyers find their dream home and for sellers to achieve the maximum price for their home. But where do these buyers and sellers come from. Where can they be found. In this post I will reveal 5 hot ways to generate real estate agent leads.

Marketing Services Agreements – Q and A You Need to Know for RESPA Compliance

Marketing Services Agreements are becoming more popular among mortgage banking firms trying to make a foothold into the purchase loan business. However, you need a well defined program with safeguards in order to move forward with such arrangements without falling outside the bounds of the various legal and compliance issues that must be followed as you set these arrangements into play. In this article we give you some questions and answers to think about in your particular Marketing Services programs.

The Best Season To Sell Your Home and Why

The best time to sell your house is traditionally in the spring, when buyers are shaking off the drudgery of winter and awaking to see their city blossoming once again! Houses are enhanced by blooming trees, green grass, and kids running around outside enjoying the warmth of the sun.

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