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Is Innovative Interactivity the Wave of the Future For Luxury Real Estate Marketing?

Recently, a 3D floor plan company was called to our attention that takes virtual tours to a new level. As former commercial real estate brokers we appreciate the need to help clients visualize how their office space will lay out. Space planners offer renderings with elevations to accompany floor plans that help the visualization process, marginally. For major tenants they build 3D models which work much better. However, they are expensive to produce.

Using Real Estate Web Site Content to Generate Leads, Listings and Sales

Are you using real estate web site content to generate real estate leads? Why not? If you already have a website with lots of website pages you probably have all the content you need to generate as many leads as you can handle, and if you don’t have one you can purchase pre-written website content…instantly and inexpensively.

Marketing For Real Estate Investors – How to Find Real Estate Deals at Bargain Prices

Your knowledge of marketing will be the foundation from which your business is built. Marketing is what makes the phone ring and generates leads. Leads are the lifeblood of your business. They are the oxygen your business breathes. The more leads you have the more money you will make. So how do you become a better marketer? First, you must understand the principals all successful marketers live by.

Luxury Real Estate Marketing – Does Your Website More Need Curb Appeal

It is time for a wake-up call! According to a 2009 NAR report 60% of agents have a website that is 5 years old or more. According to Vinton Cerf, one of the founding fathers of the internet, the internet changes and grows in “dog years” not human years. That means that most agents’ websites are over 35 years old. How old is your site?

Renting Property Doesn’t Stop With a Web Site – How and Why You Need to Track How Renters Find You

Most vacation rental owners think their job ends once they post their ad listing, or create their web site. The reality is it’s just beginning. Vacation rental owners, like any other online business need to actively track how their renters are finding them, and how they are ranking for their keywords.

SEO Suggestions For Vacation Property Advertising

Choosing the right keywords is critical to the success of marketing a vacation rental property. By truly understanding how renters find a property, the vacation rental owner will be able to rank high in the search results for the keywords and search terms that they’re targeting.

SEO Strategies For Vacation Rental Advertising – Learning to Overlap Keyword Use For Keyword Ranking

Once you have a thorough understanding of your keywords, you’ll learn different ways of using them in your property advertising. The trick is to use them naturally, so sometimes you will be able to use a “core” keyword inside a relevant long tail keyword phrase, and sometimes, even better, there are multiple overlapping keywords which can be used together naturally.

How to Expand Your Local Reach For Your Vacation Rental Property Advertising

By creating a specific web page that focuses on local activities, you’ll not only provide a valuable resource to your renters, you’ll also rank for keywords that are relevant to travel in your area. It’s all part of effective vacation rental advertising – by showcasing your property in a way that’s both informative and valuable to renters, as well as to the search engines.

Increase Your Rental Advertising Effectiveness by Submitting Content to Trusted Web Sites

Expedite your keyword rankings by submitting relevant content to “authority” sites. Online video sites, as well as hub and lens sites provide trusted site rankings. Vacation rental owners can submit content (videos, articles, reviews) with keywords they are trying to rank for, along with inbound links back to their site.

How To – Building a Real Estate Website – Part 1

Cheap and easy way to build an effective and great looking website for your real estate investing needs. You can have a website up and running in less then 3 hours.

Confused About Using the Term “Realtor”?

Confused About Using the Term REALTOR? Are you confused on the proper use of the term Realtor when marketing you or your website? I was. So, I made a call to the National Association of Realtors.

Greeting Cards For Real Estate Marketing

Greeting cards are a great way for realtors to market themselves. It is all about developing a long term relationship with customers which results in referrals and sales.

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